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Showing posts from April, 2021

Women Anarkali Suits Online

The Anarkali Shalwar suit is a form of women's clothing originating from the Indian subcontinent. The Anarkali suit is made up of a long, frock-style top with a slim bottom. Anarkali dress literally looks like the 'delicate bud of the pomegranate flower/tree.' Women Anarkali  Suits Online The Anarkali suit or Anarkali Kurta with Dupatta has become very popular, and people now wear it to style other traditional pieces of Indian wear. Check out our latest Anarkali suit design 2021 where you can also wear your jacket on an Anarkali suit or on top of a short or long Anarkali Kurti to give it a trendy look. It is also famous because its combination of a tight churidar fitting, plus a long and flowing kurta, really completes the look of any woman in a royal, aristocratic, and beautiful way. It best exemplifies the beauty of its origin also known for being a pomegranate blossom with great beauty and complexion. Women Anarkali   Suits Online  

Spring Fashion Resolutions

How we should rethink fashion buying in 2021   This past year, allure may have felt obsolete, however the craving to spruce up nevertheless showed the force of having a positive outlook on ourselves as we braved through, what we once considered, the peak of the pandemic.   As we kept one foot in the workplace and one in the laundry, so did the need to fondle dressed – regardless of whether finding a spot at the kitchen table in the dhoop . Spring Fashion Resolutions At the core of JOVI lies a design philosophy dipped in Indian culture but with a global sensibility. We uphold the skills and expertise of Indian hand weaving, hand embroideries and handicrafts and juxtapose them with clean line silhouettes inspired by international trends to create designs that are versatile, essentially classic and hence, timeless! 2020 also made us conscious of so many aspects of our buying behaviors that need a re-think and we couldn’t agree more with the following learnings that resonate with JOV

Embroidered tales at JOVI

  Slowing down, looking around, and taking notes, sketching, feeling, dreaming, wondering...Don’t many of us remember embroidering as a favorite pass time growing up? Our grandmothers and mothers were so skilled and aesthete with this craft! While we may not have inherited their skill set in equal measure, we can’t help but get mesmerized by the various techniques that lend a delectable 3D dimension to any fabric, be it the grand dabka, the gota and marori or even the trusty katchataanka, blanket stitch or French knots. We at JOVI are in awe of this labor of love and merge this surface embellishment sorcerywith undertones of minimalism in our designs. Needle and thread come together in the hands of our dexterous team to create magic in our collections. Kehnekou, spring is in full bloom in our garments! We’ve curated 5 such pieces to add to your cart right away: Read Here The lazy daisy Prancing on the panels of this kurta from the “Bindi” Collection is our very own lazy daisy, st

Mohay Rang do laal!

So what if we keep swinging from dreary to hopeful amidst the pandemic? So what if most of us are still working from home? So what if it’s summer? Vibrant colors seem to be having a moment in fashion for summer 2021 as people worldwide step out of their pajamas-even if at home. With the sun out, wardrobe updates are abuzz and one hue in particular that is a stand-out is our very own, LAAL! We also mapped out red coloured picks from our “ Bindi ” collection so you can get a jump-start on testing out this covetable color trend. Here’s what you need to add to your cart: The  sadabahaar  kurta shalwar One can never go wrong with a classic! Behold this long kurta with embroidered, flared sleeves. Paired with matching trousers and a print-blocked dupatta with signature JOVI tassels. Wear it as a 2 pc or 3 Pc, dress it up or down…it’s your canvas! Shop it  here .   Dress…for vacation daydreaming Don’t like too much flounce? Draw your attention to this flared dress, cinched at th

Sartorial choices - Ramzan edit

  Ramzan aaya, roza rakho jee! Besides being a great time for spiritual rejuvenation, Ramzan also brings families closer to each other at  sehris  and  iftars  and this blissful togetherness lasts till  Eid . Although many of us will be celebrating  Ramzan  at home, who says it can’t be done fashionably? Sartorial choices remain modest but with undertones of trends and interestingly, we’ve identified some shopping behaviors in our friends and customer circle and present to you 5 looks for each: An outfit to simply welcome Ramzan You always save up for the “Ramzan Mubarak” outfit simply because you love breaking your first fast looking pretty, smelling nice and offering supplications with your style game on point. You need an outfit that is pretty, pristine and versatile… If this is YOU, we suggest the  short kurta and shalwar suits  from the “ Basantah ”  Collection   A gift for a friend! She’s been your rock throughout childhood but lately, the world has come between the t

Women Cotton Clothing Online

  Indian cotton wear basically depends on the different ethnic backgrounds, geography, environment, and cultural practices of the people of each area of India. If we see this Historically, female clothing has developed from plain clothing such as kaupina, dhoti, Chunni, sari, gamcha, and loincloths to elaborate costumes like ethnic clothes such as ghagra-choli, dhoti-kurta, salwar-suit, kurta-pajama, wedding saree not only used in everyday wear but also on festive occasions, as well as rituals and dance performances. In urban areas, western clothing is typical and universally worn by people of all social backgrounds. Women Cotton Clothing Online  Women Cotton Clothing Online Ethnic Cotton clothing is soft, absorbent, and breathable. Cotton wear Clothing labels containing at least 60% of cotton are considered cotton-rich and are less likely to be itchy, irritating, stiff, or clingy. Cotton breathes better it also keeps you cool while you’re working out. This ethnic Indian cotton we

Mulmul Madness

  Hawa mai udta jaye, mora laal dupatta mulmul da…. The song that romanticized this specific texture, and if there is any fabric that had the right to be worshiped in mainstream society, mulmul was the correct decision due to its illustrious beginnings. This lightweight, too delicate and breathable cotton texture is extraordinary for summer, especially unforgiving Indian summers, since it promptly assimilates dampness and keeps the wearer cool. It tends to be colored effectively and it just gets gentler with each wash. This is probably we at JOVI have an eternal love affair with it! Summers are upon us and as you look for a wardrobe update, we have curated 5 mulmul looks to prove that mulmul is as versatile as it gets! Add these to your cart right away… Angarkha suit from the “Bindi” Collection Cotton flared silhouettes? Voila…Here is a loose fit, angarkha with cuff sleeves, printed floral tassels and light hand embroidery on front yoke, paired with loose fit trousers. Make sur

Designer women Anarkali Suits Online

  Shop Designer Anarkali Suits for Women Online. Buy latest range of Handmade Anarkali Kurtis, Suits Dresses online from JOVI Fashion. Free shipping is available! For more information, contact us@ 09636288883 Talking about the fashion trends, an Anarkali has grown in popularity. It is treated like a unique, designer dress for women that can be worn on every important occasion in the family. The latest Anarkali designs in the market are available in a variety of clothing material and are decorated with sharp embroideries. Designer Anarkali Kurtis online Anarkali have been worn by Indian women extensively, especially on special occasions. A typical Anarkali consists of a top that is long (kurta or kurti), and perfectly fits the upper portion of the torso. The lower portion of the torso spreads out like a flower. You can wear this suit with a dupatta. Talking about the fashion trends, an Anarkali has grown in popularity.                                It is treated like a unique, d

Top Wear for women Online

  Shop Online Top wear for Women at best price in India. JOVI Fashion has a wonderful collection of Women’s Top wear in various styles, colors, prints, etc. JOVI™ is a global station that values the art, embraces the efforts, and delights in style, fashion and sustainability. A space of awareness that allows you to self- reflect so you can pursue a life of purpose. Handmade in Jaipur the “east-central part of Rajasthan” in India, our designs are driven by our curiosity, creativity and courage. Upholding the skills and expertise of Indian hand prints, hand work and hand crafts; JOVI, in a word, is power. Top Wear for women Online Talking about the fashion trends, a Designer Women Top Wear has grown in popularity. It is treated like a unique, designer dress for women that can be worn on every important occasion in the family. The latest Women Top Wear designs in the market are available in a variety of clothing material and are decorated with sharp embroideries

Women Cotton Wear Online

  Indian cotton wear basically depends on the different ethnic backgrounds, geography, environment, and cultural practices of the people of each area of India. If we see this Historically, female clothing has developed from plain clothing such as kaupina, dhoti, Chunni, sari, gamcha, and loincloths to elaborate costumes like ethnic clothes such as ghagra-choli, dhoti-kurta, salwar-suit, kurta-pajama, wedding saree not only used in everyday wear but also on festive occasions, as well as rituals and dance performances. In urban areas, western clothing is typical and universally worn by people of all social backgrounds. Women Cotton Wear Online   Ethnic Cotton clothing is soft, absorbent, and breathable. Cotton wear Clothing labels containing at least 60% of cotton are considered cotton-rich and are less likely to be itchy, irritating, stiff, or clingy. Cotton breathes better it also keeps you cool while you’re working out. This ethnic Indian cotton wears accompanied by all ages of peo

Designer Silk Suits Online

  JOVI™ is a global station that values the art, embraces the efforts, and delights in style, fashion and sustainability. A space of awareness that allows you to self- reflect so you can pursue a life of purpose. Handmade in Jaipur the “east-central part of Rajasthan” in India, our designs are driven by our curiosity, creativity and courage. Upholding the skills and expertise of Indian hand prints, hand work and hand crafts; JOVI, in a word, is power.   Designer Silk Suits Online Silk fabric, people also known this as 'Paat' in East India, Pattu in South India and Resham in North India, It is a natural fiber produced from the cocoons of mulberry silkworm and this process is called Sericulture. The yarns produced from the process of sericulture are used to weave a variety of Textile clothing & fabric Many women Prefer Silk fabric suit Design because Silk has a smooth, soft texture that is not slippery, unlike many synthetic fibers. Silk is one of the strongest natural fi

Designer Mulmul Suits Online

  Mulmul fabric, Fabric It is absolute, delicate, soft, and lightweight and often referred to as the wonder gossamer or woven wind. Historically, this fabric was exclusive to Indian royalty only which today has gained popularity all over the globe. Mulmul clothing cotton is the finest cotton variety generally grown in the northern region of India. It is Very Soft, fluffy and of good texture, it makes cotton fabrics strength airy, transparent, light, and extremely comfortable. Mulmul cotton Fabric is a versatile, multi-purpose cloth used in dressmaking, furniture polishing, theatre sets, and even medicine. Designer mulmul Suits Online Designer Mulmul Suits Online It is a healthy, organic fabric and can be put to good use around the home without spreading chemical remnant and, most importantly it is reusable and stops the waste cycle. It’s widely popular among Indian women today because it is a lightweight, super-soft, and breathable cotton fabric that is great for summer, particula